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SHUSHU/TONG presented its Spring/Summer 2027 collection, “Darling Melancholy,” at Shanghai Fashion Week. The lineup references 1960s style and Jacques Demy’s film The Umbrellas of Cherbourg, combining saturated colors, feminine silhouettes, sportier pieces and jewelry made with YVMIN.

SHUSHU/TONG presented its Spring/Summer 2027 collection, titled “Darling Melancholy,” at Shanghai Fashion Week, drawing on 1960s fashion and the saturated visual palette of Jacques Demy’s 1964 film The Umbrellas of Cherbourg. The runway lineup brought together mini skirts, headbands and bright color blocking with the label’s feminine silhouettes, offering a collection framed around the contrasts of happiness and heartbreak.

Hypebae’s report describes a palette of vivid pink, blue, yellow and red, often placed in clashing combinations. Satin, polka dots and retro-inspired prints reinforce the decade reference, while petal-edged details, floral beading and graphic motifs add further vintage cues. Lace and jacquard appear alongside colored satin, adding varied textures to the collection’s more familiar feminine shapes.

The lineup also shifts toward sportier styling. Semi-transparent fabrics, raglan sleeves, color blocking and cropped flared trousers bring a more relaxed note, while voluminous, flower-shaped balloon skirts alter the proportions. Accessories were developed through a collaboration with YVMIN: the report describes toy-like spheres, geometric forms and sparkling zirconia, with bows reworked in a Pop Art-inspired style.

The collection’s stated inspiration connects its visual choices to a tension between sweetness and sadness. Hypebae reports that “Darling Melancholy” takes cues from The Umbrellas of Cherbourg and presents romance as complicated rather than purely joyful. The available account describes the show and its design references, but does not provide a complete look-by-look review or detailed information about the materials used in each individual garment.

At a glance
reportWhen: Presented at Shanghai Fashion Week in O…
The developmentSHUSHU/TONG showed its “Darling Melancholy” Spring/Summer 2027 collection at Shanghai Fashion Week, using 1960s references to explore romance and melancholy.

A Romantic Mood in 1960s Color

The collection gives SHUSHU/TONG’s Spring/Summer 2027 direction a clear visual identity: bright, retro styling is set against an emotional theme of love’s mixed feelings. That combination matters to readers following the label because it links the runway’s design choices—color, prints and shape—to the collection’s stated concept, rather than presenting the 1960s references as decoration alone.

The mix of feminine details and sportier pieces also broadens the collection’s range of silhouettes. Mini skirts and floral embellishment sit alongside raglan sleeves and cropped flared trousers, while balloon skirts make volume a visible part of the proposition. The reported YVMIN accessories collaboration extends that visual language beyond clothing. The report does not establish how the pieces will be produced, priced or sold, so the significance here is primarily the collection’s creative direction, not a confirmed commercial impact.

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From Demy’s Film to the Runway

SHUSHU/TONG named The Umbrellas of Cherbourg, Jacques Demy’s 1964 film, as an inspiration for “Darling Melancholy.” Hypebae connects the reference to the collection’s saturated colors and 1960s style moments. That provides a specific source for the runway’s palette and retro cues; the available report does not detail particular scenes, costumes or characters that may have informed individual looks.

The collection was presented at Shanghai Fashion Week as the label’s Spring/Summer 2027 offering. Its title and reported theme set up a contrast between happiness and heartbreak, with the brand’s concept treating sweetness and sadness as parts of the same experience. Beyond those stated inspirations, the source material does not give a wider timeline of the label’s previous collections or claim that this marks a departure from its established design approach.

“The collection explores the space between happiness and heartbreak.”

— Hypebae, describing SHUSHU/TONG’s collection concept

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Retail Details Remain Unreported

The report confirms the collection’s presentation, its stated references and several design details, but it does not specify when the SS27 pieces will reach stores, how much they will cost or which markets will carry them. It also provides no full product list, so individual garments and accessories cannot be matched to confirmed prices or availability.

Details of the YVMIN collaboration are limited to the reported design language. The source does not identify the number of pieces, their materials beyond the mention of zirconia, or whether every accessory shown on the runway will be available to buy. The collection’s inspirations are reported by Hypebae; a direct interview with the designers or a detailed brand statement is not included in the supplied material.

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Awaiting Sales and Product Information

The next practical details for shoppers are likely to be a release schedule, product selection and pricing from SHUSHU/TONG or its retail partners. Hypebae directs readers to the brand’s website for more information, but the source material does not confirm that a shopping page or full collection listing is live.

Until the brand publishes those details, the confirmed development is the runway presentation and its creative direction. Further information could clarify which looks will become retail pieces and how the YVMIN accessories will be distributed; no dates or availability have been confirmed in the report.

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Key Questions

What did SHUSHU/TONG present for SS27?

The label presented “Darling Melancholy”, a Spring/Summer 2027 collection, at Shanghai Fashion Week.

What inspired the collection?

Hypebae reports that the collection drew on Jacques Demy’s 1964 film The Umbrellas of Cherbourg, including its saturated palette and 1960s style references.

What design details appeared in the lineup?

Reported details include mini skirts, headbands, bright color blocking, polka dots, floral beading and flower-shaped balloon skirts, as well as sportier raglan sleeves and cropped flared trousers.

Did SHUSHU/TONG collaborate with another label?

Yes. The collection’s accessories were made through a reported collaboration with YVMIN, featuring geometric shapes, toy-like spheres and sparkling zirconia. Further product details were not provided.

When will the SS27 collection be available to buy?

No release date or pricing is given in the source report. SHUSHU/TONG’s website is identified as a place to check for further information, but availability is not confirmed.

Source: rss

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